How to Use KDP Select Free Book Promotion to Boost Your Ebook Sales

If you're an indie author looking to promote your ebook, KDP Select's free book promotion feature can be a powerful tool in your marketing arsenal. KDP Select allows you to offer your ebook for free for a limited time, which can help increase visibility and sales. In this post, we'll explore how to use KDP Select free book promotion to boost your ebook sales and reach a wider audience.

What is KDP Select?

KDP Select is an Amazon program that allows you to make your ebook available exclusively on Amazon for a period of 90 days. In exchange for this exclusivity, you gain access to a range of promotional tools, including the ability to run free book promotions and countdown deals. These tools can help you increase visibility and sales for your ebook.

How to Set Up a Free Book Promotion on KDP Select

Setting up a free book promotion on KDP Select is a simple process. Here's how to do it:

  1. Log in to your KDP account and navigate to your bookshelf.

  2. Find the book you want to promote and click on the "Promote and Advertise" button next to it.

  3. Select "Free Book Promotion" from the list of options.

  4. Choose the dates you want to run your promotion. You can run a free book promotion for up to five days out of every 90-day enrollment period.

  5. Click "Create a Free Book Promotion."

That's it! Your free book promotion is now set up and will be available on Amazon during the dates you selected.

Tips for Maximizing Your KDP Select Free Book Promotion

Promote your promotion

Running a free book promotion is only effective if people know about it. Promote your promotion on your website, social media channels, and email list to encourage readers to download your book.

Use relevant keywords

Make sure your book's description and metadata contain relevant keywords that will help it show up in Amazon's search results. This will increase visibility and help you reach a wider audience.

Run a BookBub promotion

BookBub is a popular book promotion site that can help you reach a wider audience for your free book promotion. Submit your promotion to BookBub in advance to increase your chances of being featured on their site.

Follow up with readers

After your promotion ends, follow up with readers who downloaded your book. Encourage them to leave a review or sign up for your email list to stay up-to-date on future releases.

Consider a countdown deal

A countdown deal allows you to offer your ebook at a discounted price for a limited time. This can be a great way to capitalize on the increased visibility from your free book promotion and encourage readers to buy your book.

Conclusion

KDP Select free book promotion can be a powerful tool for indie authors looking to increase visibility and sales for their ebooks. By following the tips outlined in this post, you'll be well on your way to running successful promotions that help you reach a wider audience and grow your fan base.